Bluebird

Pursuit of the extraordinary

When Sir Malcolm Campbell broke the land speed record in his iconic Bluebird, it was in a quest for something special. With the restoration of his 1931 motor yacht, The Bluebird of Chelsea, that legacy continues.

Peter Reed blueblird table linen luxury embroidery

This one-of-a-kind linen collection, in collaboration with Celine Interior Design, outfits the beautiful craft with delicately-embroidered Peter Reed linens throughout. From luxury table linens to bedding, from placemats to embroidered tablecloths, every stitch pays homage to a pioneer of British endeavour.

Just as Sir Malcolm passed his skill and passion to his son, Donald Campbell CBE, at Peter Reed we have been passing down 160 years of dedication to linen excellence from generation to generation.

To see the culmination of that work, and our work with Celine Interior Design, click play on the video above.

Peter Reed table linen, embroidery on the boat, table cloths and napkins beautifully hand-embroidered

Close up Peter Reed table linen, blue bird embroidery and fine intricate designs woven onto satin (sateen) and percale cotton.

Peter Reed set table linen, the finest embroidery designed as a collection and homage to traditional British luxury

Inside the Bluebird of Chelsea boat cabin, elegantly designed table cloths embroidered with intricate designs by Peter Reed

Explore the collection

To find out more about or order the products featured in the collaborations, please contact us.

Peter Reed workshop, luxury packaging with magnificent intricacy and detail